{"id":1661,"date":"2024-09-05T08:33:32","date_gmt":"2024-09-05T08:33:32","guid":{"rendered":"https:\/\/advertising.ge\/?post_type=brands&#038;p=1661"},"modified":"2024-10-15T12:49:44","modified_gmt":"2024-10-15T12:49:44","slug":"initiative","status":"publish","type":"brands","link":"https:\/\/advertising.ge\/en\/brands\/initiative\/","title":{"rendered":"INITIATIVE"},"content":{"rendered":"<p>Initiative is a media planning and buying agency that has been operating in Georgia since 2022.\u00a0It is part of the international marketing and advertising network IPG Mediabrands.<\/p>\n<p>Our approach to media planning values diversity,\u00a0protects brand reputation,\u00a0and supports sustainable development.\u00a0We create innovative media campaigns that reflect the diverse interests of your audience and contribute to the long-term success of your brand.<\/p>\n<h2>We offer a wide range of services,\u00a0including:<\/h2>\n<ul class=\"description__ul disc__ul\">\n<li><strong>Strategic media planning<\/strong><\/li>\n<li><strong>Media placement in all media channels (TV, outdoor advertising, radio, press)<\/strong><\/li>\n<li><strong>TV buying and planning<\/strong><\/li>\n<li><strong>PR strategy<\/strong><\/li>\n<li><strong>Media consulting and analytics<\/strong><\/li>\n<\/ul>\n","protected":false},"featured_media":1505,"template":"","class_list":["post-1661","brands","type-brands","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - 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