BUGHA
Bugha is a brand producing energetic drinks. The brand entertains you, makes you laugh, and gives you energy. Therefore, McCann Tbilisi filmed a series about different situations and characters. We created a unique and funny character – procrastination demon, that tries to seduce people and get them into the abyss of laziness.
This ad is intended to be humorous and memorable for everyone, but we also brought in tones of social responsibility. The series with humor shows the useful properties of Buga - it scares the devil away and gives you strength to study, work and fight procrastination.
Bugha is a brand producing energetic drinks. The brand entertains you, makes you laugh, and gives you energy. Therefore, McCann Tbilisi filmed a series about different situations and characters. We created a unique and funny character – procrastination demon, that tries to seduce people and get them into the abyss of laziness.
This ad is intended to be humorous and memorable for everyone, but we also brought in tones of social responsibility. The series with humor shows the useful properties of Buga - it scares the devil away and gives you strength to study, work and fight procrastination.